Asaf KatzGTM Advisory

For marketing teams

Drowning in AI ideas.
Still no pipeline.

Leadership wants AI everything. The idea backlog is infinite. Everyone feels behind. And the number that matters, qualified meetings, has not moved.

It is not your fault, and it is not a content volume problem. More content does not fix clogged distribution. A motion your buyers actually welcome does.

Take the free 60 second check
Listed a company on the ASXRan a $2.5M DTC P&LCEO twiceSold to truckers, pharma, universities and CISOs460 to 577 live attendees per event

The motion: event led pipeline

Instead of pitching strangers, you host a live event your buyers actually want, and invite them. An invite is welcome. A pitch is not. The numbers prove it:

40-50%

acceptance on event invite outreach, versus 5-10% for pitch outreach

754

signups to one webinar in 26 days, zero ads

460+

live attendees per Risk Takers episode, an audience built from zero

  1. 1.We find what your market is already talking about.
  2. 2.We host a live event on exactly that.
  3. 3.We invite your buyers with outreach they welcome.
  4. 4.We follow up with the most interesting attendees.
  5. 5.Your team takes the meetings.

Events run from $6,000 per event, foundation first. We never scale a broken offer.

"They opened doors with our most desired enterprises."

Growth lead, PayU
Free distribution check · for marketing teams

Is your problem production, or distribution?

5 questions, one per motion: funnel, follow-up, organic, paid, channels. Find out where the meetings are actually leaking.